A Cadillac, not a Hyundai
This article points out the lack of incentive for cost-effective medical care
Another question is how to change incentives for developing the technologies in the first place. "In the automotive and consumer-electronics industries, there are incentives to develop good, cheap DVD players or good, cheap cars," Goldman said. "When it comes to medical technology, there is no incentive to develop something that's pretty good but less expensive because the people who are buying it don't pay for it. It's not surprising that everyone wants a Cadillac instead of a Hyundai."Of course one soluton would be people paying more of their medical expenses, like those who have health care savings accounts do.